Simplify  |  29 November 2021

What are the digital marketing strategies that will bring you more sales?

Marketing and sales go hand in hand, and this is why the more you get involved in your digital marketing strategy, the more successful your business will be. Of course, if you start from 0 it’s not necessarily easy, but with time and information resources, anyone can build a strategy that will lead to increased […]

Simplify  |  22 November 2021

The most important tips to save time and convert more money on Black Friday

The countdown has already started! Black Friday is a much-anticipated purchase period for both online stores and customers, and orders from this period have also become more complex. Your online store’s sales messages, whether through the image it promotes or the text itself, must be able to attract customers’ attention and encourage them to buy […]

Simplify  |  11 November 2021

Is your online store ready for Black Friday?

Black Friday, which began as an American tradition, has evolved into a global phenomenon. Consumers from all over the world are looking for the best deals, and brands and stores are trying to meet their needs. This year’s shopping will be different than in previous years due to the Covid-19 pandemic. Large crowds sitting and […]

Simplify  |  08 November 2021

What customers look for when shopping on Black Friday

The accelerated digitalization of recent years, especially during the pandemic, has come with multiple benefits, both for stores and buyers. And while stores now have the opportunity to offer personalized services, interact with customers, and collect feedback in a much more personal way, customers have many more options to find out information about the products […]

Simplify  |  01 November 2021

3 statistics to consider when building your Black Friday strategy

This year we celebrate 10 years since Black Friday was first introduced in Romania, and the success it enjoys has meant that every year, an increasing number of stores have joined the biggest shopping event of the year. And if in the past the big retailers were the ones that consumers focused their attention on, […]

Simplify  |  18 October 2021

Season 1: How to Simplify your business

Episode 8: GPeC offers best practices for your online store Andrei Radu, CEO & Founder of GPeC – the most important E-Commerce and Digital Marketing event in Romania and Eastern Europe What is GPeC? The GPeC gala means many things. We began 16 years ago as an e-commerce awards gala which, for players in the […]