What Is Inventory Management and How Can It Be Improved in Times of Crisis?

When you run an e-commerce business or an online store, you know that one of the first things you need to focus on is inventory management -- that is, managing all the materials (goods, products, etc.) that you sell.

We all know that inventory refers to a certain quantity of goods intended for sale and stored in a warehouse or storage space until the moment of sale.

What Is Inventory Management?

Inventory management refers to the process of:

  • Tracking products in stock
  • Planning replenishment
  • Optimizing inventory levels
  • Minimizing storage costs

Challenges in Times of Crisis

1. Demand Uncertainty

  • Unpredictable fluctuations
  • Sudden changes in consumer behavior
  • Forecasting difficulties

2. Supply Chain Issues

  • Delays from suppliers
  • Increased transportation costs
  • Raw material shortages

3. Cash Flow Pressure

  • Capital tied up in inventory
  • Increased operational costs
  • Need for liquidity

Improvement Strategies

1. Diversify Your Suppliers

  • Do not depend on a single source
  • Identify local alternatives
  • Build relationships with backup suppliers

2. Implement Tracking Systems

  • Real-time inventory
  • Alerts for critical levels
  • End-to-end visibility

3. Adopt the ABC Method

  • A - High-value products (20% of products, 80% of revenue)
  • B - Medium-value products
  • C - Low-value products
  • Focus on managing category A

4. Optimize Safety Stock

  • Calculate based on demand variability
  • Adjust for lead time
  • Review periodically

5. Use Data-Driven Forecasting

  • Analyze sales history
  • Monitor market trends
  • Adjust for seasonality

KPIs to Monitor

  • Inventory Turnover - how many times inventory rotates
  • Days of Inventory - days of available stock
  • Stockout Rate - the rate of out-of-stock occurrences
  • Carrying Cost - the cost of maintaining inventory

Conclusion

Efficient inventory management is critical in times of crisis. Invest in systems and processes for resilience.